Doctor Strange actor Benedict Cumberbatch wasn't sold on Spider-Man: No Way Home's box office projections even after Kevin Feige hyped it up.
Benedict Cumberbatch wasn't initially sold on the box office projections for Spider-Man: No Way Home. The actor reprised his role as Doctor Strange for the first time after the Infinity Saga in the Tom Holland and Jon Watts MCU film. But despite all the hype surrounding the film, the actor says that he was initially dubious about how successful it could be.
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“I think when Kevin Feige first said, ‘We’ll know about the future of cinema, or the cinemagoing experience, after this film,’ I was like, ‘Okay, everyone’s drinking too much of the Kool-Aid around here,' My ignorance was showed up.”
Both Marvel Studios and Sony knew full well that Spider-Man: No Way Home would do well, considering how much buzz it had leading to its release. They were comfortable starting its marketing just around four months before it hit theaters meaning that they were confident that fans would show up to watch it in cinemas. What makes this feat so much more impressive is the fact that it happened in the middle of another coronavirus pandemic wave when people were starting to get nervous again going out, let alone sit in a movie theater. But between how popular Spider-Man is and its good reviews, the public ultimately decided to check it out. At this point, Spider-Man: No Way Home is only $1 million away from beating Avatar's record.(Visit Store: hipmodes.com)
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The Source: https://screenrant.com/no-way-home-benedict-cumberbatch-box-office-projections/
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